A few things I've learned about writing If someone were to ask me how to improve their copywriting, this is what I'd tell them: The best writer is the one who can... May 24th, 2025 Writing
Why does audience matter? I got an email this weekend from a reader that included (among other lovely things) a thought-provoking question: “If it’s a personal blog, why does... March 24th, 2024 Writing
How indie can you really be? Jason Velazquez recently wrote about the uncomfortable reality of the modern web. It’s a reminder that underneath all the fanfare about new technologies and how... March 22nd, 2024 Writing
Fresh start, or why I have a new blog That's what he called it: a fresh start. No content imports, no granular URL controls, no markdown. My new blogging software's creator was patiently explaining... March 5th, 2024 Writing